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Osom Finance

2020
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Osom Finance

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Polybius, an Estonian bank, has launched OSOM — a financial service aimed at making finance
management a smoother and easier process. The app allows uniting all accounts, including
multi-currency and cryptocurrency ones. Via the app, a user can also conduct any kind of legal
financial operations on favorable terms.

The dynamic logo is a symbol of financial management and free flow between currencies. It is
based on color-shape transformation, that’s why instead of a typical brand color there are only
color pairs «form/logo».

The brand color continues the idea of the logo — the free flow of money supply, the constant
alteration of letter sizes and colors.

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Osom Finance

Awards

2

2020

Bronze

Branding - Communication design - Creation of New Brand Identity

Shortlist

Branding - Communication design - Design craft

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