Brusnika Developer. Black Friday campaign

November in Russia, as well as all over the world, has become a traditional discount season. First 11.11, then Black Friday. Brands compete in terms of loudness and colorfulness of statements, while buyers compete in search of maximum benefits. It all resembles a sport — with its champions and losers, consulting coaches, betting, fans, records, analysts, people who basically deny any competition, and doping.  

Brusnika and Voskhod decided to develop the theme of sporting excitement and apply it to the process of choosing and buying an apartment.