The Voskhod x Mads course ended with filming for a real client
BackA little over four months ago, we announced the author's course for creative directors of Voskhod on the platform of the international school Mads - and here is the result. Last weekend, the students finally met at the shooting of their final works for a real brand.
Participants went through the entire process of creating video advertising: from generating ideas to writing scripts and preparing for production. The classes were held online.
"I raised my hand at all the calls. Not for the grade, but for the experience," graduate Anton Ponomarenko shares his impressions. "I made the guest star Lado Kvatania laugh - what else do you need? I became the director of one of the diploma videos. I feel like I got everything I came for from the course, and even more. Thanks to Mads and Voskhod!"
The project can rightfully be called a craft project: the students of the course became the authors of the scripts and directors of two videos. Among the graduates, we even managed to find a cameraman. "Shot by us" was responsible for production, and all the students of the course participated in the editing process.
We will soon show the result of the work, which from a "trial pen" grew into a real campaign for a major client.